BRANDING
Great branding is about giving customers a reason to believe. Consumers have all the power. And they don't want to be badgered. They want to be informed, entertained, and to form a bond with the brands they buy. StayTuned's unique approach to strategic integration, creative solutions, and our breadth of services come into play. We create strategic creative, whether it's a print ad, a radio spot, a digital banner, or a lead generation campaign.
BRAND OR PRODUCT LAUNCH
Ready to introduce your brand or a new product to the world? Our insight can bring your brand to life. Together, we’ll develop the voice, visual identity and story for the outside world (and your internal organization too). We’ll design a strategy to position your brand and define the marketing tactics you will need to engage your customers.
ADVERTISING
Selling your products and services takes more than low prices and great features. Contrary to some opinions, advertising is not dead.
Sure, there are more slices in the proverbial marketing pie, but we continue to help solve complex marketing challenges by creating and producing award-winning print, digital, TV, radio, and outdoor campaigns. In this competitive marketplace connecting with customers is a priority. If you want them to care about your brand you need to do two things; make an emotional connection and create a meaningful experience.
COLLATERAL
Much information has gone digital, but our clients still have marketing challenges best solved by collateral pieces like brochures, catalogs, sales sheets, annual reports, direct mail pieces, and even invitations. And when they have these needs, our talented team of designers can create pieces that communicate information and get results.
LEAD generation
Getting the sales opportunities you want has never been this easy.
We focus on building our clients ROI by providing lead generation services that help fuel sales. Our team brings over four decades of experience in lead generation services, and we can help you identify prospects and then build relationships and nurture them until they become a lead worth handing over to your sales team.
DISPLAY
Your brand is meeting your customer where they are— in a store, at a trade show, on the road, at an event. You name the venue, and we have probably created display materials, including point-of-sale, trade show displays, vehicle wraps, event graphics, posters, and a variety of unique out-of-home applications.
video
A recent Neilsen poll shows that 64% of marketers expect video to dominate their strategies in the near future. Good thing for us that we have a video staff and five HD editing stations where we produce TV spots, brand essence videos, youtube/viral/social content, product info, testimonials, training, event videos and more.
revitalizing your brand
Sometimes your visual identity or logo can make your organization seem “behind the times,” or maybe it’s just too similar to your competition.
Our branding strategists can help to make your brand unique, meaningful, and relevant. Another critical aspect of this process is to ensure that everyone in your organization (from sales to customer service to management) speaks about the company in the same way. To do this, we develop brand guidelines so you can effectively manage your brand moving forward.
BRAND MESSAGING & POSITIONING
In marketplaces cluttered with similar offerings, brands struggle to connect with customers.
Our process uncovers customer pain points while identifying what makes you unique. With this information, we develop messaging that communicates your value proposition to your audience.
ENSURING BRAND CONSISTENCY
A key aspect post branding is ensuring the brand’s consistency in its tone, message and visual representation. To do this, we develop brand guidelines so you can effectively manage your brand moving forward.
CREATE WITH US
Stop by, have a drink, relax, and tell your story. We know that no matter how much research we do, you’ll always remember your customer better than we do. We want you involved from Day 1, sharing and collaborating so that we fast-track the learning curve and zero in on what works right away. You’re the expert in You. Together, we’ll build on what got you here, and help you get there.